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Piaggio Strategy Question
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@kz1000st avatar
kz1000ST
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Molto Verboso
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kz1000ST
Molto Verboso
@kz1000st avatar
Dongfang 170cc, CF Moto Fashion 250
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Location: Hyde Park, New York
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https://www.rideapart.com/news/494799/aprilia-piaggio-group-americas-strategy-question/

Does anyone have information?
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If you had to choose between the following two groups of employees, "the best and brightest," or "the dumb ones you can't fire," who would you send to run 60 Aprilia dealerships?
Being posted to America probably isn't a sign that Piaggio sees a lot of potential in you.
CV
March 1, 2021- Assistant to the Assistant Janitorial Supervisor. Put a can in the microwave and set fire to the parts warehouse in Pontedera, burning it to the ground.
March 2, 2021- Operations and Franchise Development Manager, Aprilia division, Piaggio USA
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Too many cookies, I don't trust.
theschuman
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theschuman
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Here's more info...
https://ride-ct.com/aprilia-gone-from-new-haven-powersports-brand-seems-intent-on-alienating-dealers/
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Re: Piaggio Strategy Question
kz1000ST wrote:
https://www.rideapart.com/news/494799/aprilia-piaggio-group-americas-strategy-question/

Does anyone have information?
The game changer has been going on for a while...

BMW and HD started in 2007 to force dealer to carry more stock and at one stage dealer where even forced to pick one brand over another...

Triumph joined the club around the 2012 with similar kind of demands towards their dealer..

I guess that's the reason why there are less and less dealers around the world.. Perhaps it will get to a stage where we can only buy online without a choice of even being able to try before you buy..

Here in Australia we have been buying spares for BMW, Triumph and Piaggio from the US and the EU for the past 20 years as there always been a shortage of stock for not mentioning the 500% markup price compare to other countries..

On this side of the pond, it doesn't look promising...
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