The splendid screws of a not very illustrious man.
By saying "Brugola", half of the interlocutors do not know what you are talking about, a small part understand, the majority of the others are partially wrong ...
... in the sense that it confuses the essence, that is the overall object indicated by the term, with one of the tools, fundamental but subsidiary. It is serious. In a film by Aldo, Giovanni and Giacomo (Three men and one leg), a car with the advertising sign "Il Paradiso (Heaven) della Brugola" also appears, a remarkable mockery of the more or less subliminal advertisements scattered in many films. But it is serious, above all, because "Brugola" is a decisive step in Italy's transition from an archaic society to an industrial society. It is the only case in which a national proper name becomes a common term to indicate a technically produced object. What is said, in rhetorical terms, is antonomasia. What, in today's universal language, only happens in other rare cases, almost all unrelated to Italy: the Bic pen, the Gillette razor, the Diesel engine (perhaps, the only exception is Martini, which, in the US, counts as " commodity ").
We are talking about screws. Here, the ground - despite what it seems - is slippery. Meanwhile, because there are so many screws. Not only the screwdriver slotted screw ... there are also the cross screw (also called "Philips"), the Vte, that is hexagonal head screw, the Vtcse, or hexagonal socket head screw, the Polydrive, because it has hollow head with the system of the same name, "headless with hollow" screws of various shapes, called "grains" and, again, many others, identified on the basis of the application, where the so-called "critical screws for internal combustion engine" also called "Critical fasteners".
But we have gone too far. We must go back to when, in 1926, the OEB, Officine Egidio Brugola, was born in Lissone - full Brianza. Egidio's mother has a small shop. In an area where everyone is focused on carpentry, he soon demonstrates a great passion for mechanics. He gets a job at Cagnola, a local company that produces springs and washers. He leaves her (along with what will become his "head of production") to set up his own business, opening a small hardware shop in via Cesare Battisti. He also produces springs and washers (those used to fix the rails to the sleepers), at the beginning. But in a short time he dedicated himself to something else, he specialized, in fact, in screws. In a particular type of screwe, indeed. The one that will be associated with him enough to take his name. It is the cylindrical head with hexagon socket, which is fixed with a male key of the corresponding shape. Marco Malvaldi makes an effective description of its merits in a short story that appeared in The Patent Philosophy: "First of all, it allows you to insert the key inside parts that are difficult to reach with a normal screwdriver, because little space is required above the screw to act. In the assembly of engines, and in any case of mechanical gears, this is fundamental. But above all the leverage that is used is long. Having a long lever to act on, the torque of the force that is applied is much greater than that of a normal screwdriver. The longer you have, the better ... And therefore, by applying more force, it is also easier for the screw to break or get damaged! ... Unless the screw is made more elastic "(the final clarification will be clear later ...). This system is not an invention of Egidio. What will be called "Brugola" was patented in 1910 by an American, a certain Allen.
(Attila's note: the translator automatically translates "brugola" into "Allen", i think it's a set to be a little nationalist ...
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His extra touch is another: "My grandfather began to market screws in large series, inventing a shape of the screw that guaranteed greater elasticity", says the grandson today at the head of the company, Egidio also called by all Jody. It is the hexagonal socket head screw, but "with twist", an elastic element obtained during threading with specific tools, thus solving the fragility problem mentioned above by Malvaldi. Which here is almost an epic: "Mr. Brugola, more simply, was satisfied with geometry. Thanks to a more abstract field, closer to the world of ideas, than the crude chemistry of materials, Mr. well look at a single stencil ». Series production begins in 1927, with various applications. The idea, however, was defended with a patent only at the end of 1945. Hence the progressive identification with the name of the manufacturer.
Many things have happened in the meantime. The OEB is growing. A second factory arrives by taking over the Ponte Lambro weaving mill, still today the seat of the OEB1 factory. And it has to go through the tough period of sanctions and war. "In order to have the material we needed for production, we had to fill in the statins in order to show that we did not hide surplus or surpluses, even with the percentage of" scrap ", that is what is lost during processing", recalls Luigina Girardi, December 1, 1940, who was secretary for Egidio and then for his son Giannantonio. The conflict forces reconversion to supply the war industry. And it causes a dramatic episode for the company, which now has over two hundred employees. In September 1943, the nazis killed three of them. The dynamics are still unclear. One version has no political implications. Men would be shot for being caught red-handed stealing something. According to another reconstruction - the one shared by Luigina - it would be a real episode of resistance. The three are part of a partisan nucleus and shot at a Germanic patrol, killing a couple of soldiers. The retaliation, however, leaves no way out. The Germans capture them in the factory in via Battisti. Egidio is also involved. Here too the reconstructions are confused. It seems that you risk being shot. Instead, he gets along. Someone gets in the way: perhaps the cardinal of Milan, Schuster, perhaps two employees of the company, two brothers notoriously of fascist faith who guarantee for him.
Reconstruction and economic recovery mark the take-off of the EPO. The patent for the "twisting" arrives (although a legal aftermath with the Germans of Bauer will be thirty years long). Egidio does not rest on his laurels: «he had a nickname: they called him" genius ". He was able to put even the most experienced engineers in trouble. My father told me that, after the war, he happened to accompany him, on Sunday mornings, to the meetings of a working group made up of technicians and professors, in Monza or at the Milanese Polytechnic: he had a fifth grade diploma but, when he intervened, they all hung on his lips, "says Jody. In 1958, Brugola were the screws that Ettore Sottsass decided to use for one of the first computers built in the world: the ELEA 9002.
In 1959, however, the founder disappeared. Suddenly, not yet fifty-eight: a heart attack, the first time he goes on vacation to Elba. "He often asked me: how does this company end up if I die?" Luigina recalls. The blow is strong but not lethal. The leadership of the OEB falls to his wife Emmy, until 1964 when the managerial responsibility passes to his son Giannantonio, born in 1942, who rationalizes and concentrates the production. The reputation of the company now far exceeds national borders. The screws for the first IBM typewriters come from Lissone. Giannantonio takes care of the image: "My father was passionate about wild animals: tigers, lions, panthers, which in fact appear regularly in advertising next to the company logo," Jody emphasizes. But, above all, he makes precise choices.
High quality steels. Since the end of the 1980s, OEB has been dedicated only to the automotive sector: «In other words, we are abandoning the standard normalized bolts to move on to the special one with high quality alloy steels». And, in 1993, a new, substantial, patent arrives: the Polydrive, which allows the use of a dual system of keys and further reduces wear on the clamping tool. Regarding Polydrive, satisfaction and hassle will come from Germany. The first come from Volkswagen, which embraces an OEB proposal - the "Zero Defect" guarantee - and has made the company, since 1993, the sole supplier of fixing screws for the cylinder head. The latter arise from a new dispute, this time with the German company Ribe, for the world patent of Polydrive: it will take another ten years, then ours will win. Other major car brands are added to the OEB carnet (the 1996 Ford order to develop all the bolts for a new engine) which, today, is the world leader in head screws (those that fix it to the engine block), as well as between the major world producers of vitibiella (the most problematic, those on which the force of the piston is discharged when the revolutions increase). Eliminating wire phosphating, solving the problem of hydrogen embrittlement, progressing on the path of downsizing (i.e. smaller and smaller screws for smaller and smaller engines): these are the challenges that Jody Brugola - at the helm of the company since 2013 - finds himself front. Meanwhile, there was also a lot of concern for another aspect: bringing the distribution network closer to customers, in order to guarantee rapid delivery times. This is how logistics branches were born in various countries around the world. Last year, a manufacturing plant was opened in Michigan. Almost a ransom. There had already been an attempt to land in the US, in the mid-1980s, and it had failed: "Now let's close the missing link. It was my father's last dream who saw our future there, "comments Jody.
http://www.brugola.com/it/press/le-splendide-viti-di-un-uomo-poco-illustre