Quote:
In the Americas, Piaggio's two-wheeler sell-in volume for the recently ended first half totaled 3,100 units, down 76.7 percent compared to 13,200 units sold during the first half of 2009.
Worldwide profits are up, though the big sales gains have been in commercial vehicles.
Still, I can't help but wonder how this effects the future of Piaggio/Vespa in the US. I've never subscribed to the idea that they're going to bolt at the first sign of trouble, but this is a big ass sign.
Hopefully, for the sake of owners and dealers, it will prod them to make drastic changes to their various US strategies and business practices-whatever it takes to ensure their longevity here.
Two LA-area dealers (downtown, Long Beach) gave started selling Lance. Hopefully, others won't have to resort to such drastic measures.
Edited subject title to "Americas," which is more accurate than "USA."
⚠️ Last edited by ericalm on UTC; edited 4 times